Turn One-Time Shoppers into Repeat Customers with Shout Blue Loyalty

Engage your customers, increase retention, and grow your revenue—all with one simple loyalty solution

Specialist Retail Loyalty Card Programmes

Five headline reasons how we can help you to gain and retain customers through using our Shout Blue Digital Loyalty Cards for your business?

Intuitive design and easy to use

Quick set up, simple for your customers to use and easy for your staff to manage with full support provided. No technical skills needed.

Improved Customer engagement

Free push notifications direct to customers telling them about special offers, asking for a review or just wishing them Happy Birthday.

Higher Average Customer Spend

Loyal customers spend up to 67% more than new ones. Our loyalty program makes sure they keep coming back.

More Repeat Purchases

Significant increases to repeat purchases. In a recent study on cafes, increases of +50% were recorded on average.

Track your business Success

Who are your top customers? Monitor sales, engagement and loyalty program performance with real-time analytics

Professional . Efficient . Hassle Free

The Simple Way to Keep Your Customers Coming Back...

In today’s fast-paced retail environment, building customer loyalty shouldn’t be complicated or costly.

We know from working with countless retailers that one thing stands out: the most successful businesses don’t just attract new customers - they keep them coming back. But too often, retailers miss out on repeat business because they believe loyalty programmes are too expensive or difficult to set up.

At Shout Blue Loyalty, we’re here to change that. We offer an affordable, easy-to-use loyalty solution that helps you engage with your customers, build lasting relationships, and turn one-time shoppers into lifelong fans. Our streamlined setup means you can have your loyalty program up and running quickly and without any of the usual hassle or hefty costs.

Start today, and you’ll see how simple it can be to create a thriving community of loyal customers—and the benefits of amplifying repeat business.

How Shout Blue Loyalty Works...

1. Sign Up and Customise

Signing up with Shout Blue Loyalty is as easy as it gets. You don’t need any special software or technical expertise to get started - just create your account and within minutes, you’ll be customising your loyalty program to match your brand. Simply choose your rewards, set up point-based systems, personalise your digital loyalty cards and press GO, to keep your customers coming back again and again. Everything is designed to be intuitive with a step-by-step setup guide that walks you through the process, so you can focus on what matters most: running your business.

Stand out from the competition by offering rewards that make sense for your business, whether it’s a free coffee after 10 visits, discounts on purchases, or exclusive promotions for your most loyal customers. Shout Blue Loyalty makes it simple to tailor a program that’s as unique as your brand - because building customer loyalty shouldn’t be complicated. Get started today, and you’ll be up and running in no time!

2. Engage Your Customers

Once your loyalty program is set up, it’s time to get your customers excited. With Shout Blue Loyalty, your customers can easily join your programme and because we use digital loyalty cards, they are saved right onto their phones - no plastic cards or punch cards required! From the moment they sign up, they’ll start earning points on every purchase, creating an instant connection that encourages them to return.

Our system automatically tracks your customer's engagement sending personalised reminders and promotions directly to their phones, keeping your brand top of mind. Need to announce a special sale or reward your most loyal customers? With just a few clicks, you can send targeted offers that drive foot traffic and boost repeat business.

The best part? You’ll keep your customers engaged without any extra effort on your part. They’ll love earning rewards, and you’ll love seeing them come back more often!

3. Watch Your Business Grow

The results speak for themselves. As your customers engage with your loyalty program, you’ll be able to track their activity through your personalised dashboard. See who your top customers are, monitor reward redemptions and measure the impact of your loyalty program - all in real time!

Our powerful analytics give you valuable insights into customer behaviour, so you can tailor your marketing efforts and improve your results over time. The more your customers engage, the more they spend, and studies show that loyal customers are worth up to 10 times more than their first purchase. By turning first-time visitors into loyal, repeat customers, you’re building a foundation of predictable, consistent revenue.

With Shout Blue Loyalty, growing your business has never been this easy. From increasing foot traffic to boosting sales, you’ll see your efforts pay off with minimal effort and maximum results.

Example Case-study

Café Bliss

Background:

Café Bliss is a popular neighbourhood café in the heart of Manchester, known for its freshly brewed coffee and cozy atmosphere. Despite having a steady flow of new customers, owner Emma noticed that many of them didn’t return after their first visit. The café didn’t have a formal loyalty program, and Emma knew that she was missing out on the opportunity to turn one-time visitors into regulars.

The Challenge:

With more competition popping up in the area, Café Bliss needed a way to stand out and encourage repeat business. Emma’s main challenges were:

Low Customer Retention: Most customers came in for a one-time experience and didn’t return.

No Loyalty System: Without a structured loyalty program, there was no incentive for customers to come back regularly.

Lack of Customer Engagement: Emma struggled to stay connected with her customers outside of their visits.

The Solution:

Emma implemented Shout Blue Loyalty, our simple, easy-to-use digital loyalty program, to address these challenges.

Within minutes, she set up a points-based system that rewarded customers for every purchase. Customers could easily join the program by scanning a QR code at the counter, and they started earning points for every coffee and pastry they bought.

Café Bliss also used Shout Blue Loyalty’s automated reminder feature, which sent customers a friendly message after their first visit, encouraging them to return and earn more points. Emma customised the program to offer a free coffee for every 10 visits, which fit perfectly with her business model and encouraged customers to come back regularly.

The Results:

Within just three months, Café Bliss saw incredible results. The digital loyalty program led to a 25% increase in repeat customers, and the average customer started visiting more frequently to earn rewards. Customers loved the convenience of saving their loyalty cards on their phones, and Emma found that regular customers were spending more per visit.

Additionally, the automated engagement feature kept Café Bliss top of mind for customers, especially during slow periods, leading to a 15% boost in overall foot traffic. Emma was able to track the performance of the loyalty program through the Shout Blue dashboard, giving her real-time insights into customer behaviour and program success.

Thanks to their Digital Loyalty Programme, Café Bliss is now thriving with a growing base of loyal customers who keep coming back, helping the café increase its revenue without any extra marketing costs or complicated systems.

Customer Loyalty and Engagement on Autopilot!

Beautician example

Which type of Loyalty Card?

We offer businesses a range of Loyalty card campaign types so that they can pick or choose whichever ones suit their business best. Check our eight main categories below with usage cases. Which ones would work best for your business?

Stamp Collection (Retention focused)

This is the most straight forward a simple loyalty card that we offer. An excellent strategy for retaining customers, this works on the premise, 'Buy a certain amount and earn a reward'. Commonly used for coffee shops and services this can be seen as, 'Buy 9 coffees and get the 10th FREE' or 'Get your nails manicured 5 times and receive a complimentary pedicure'.

Perfect for: cafes and service based businesses

Cash-Back (Retention Focused)

This incentive utilises the concept that when you have earned a certain number of loyalty points then you can claim cash back from your next purchase via a discount or monetary reward. This strategy is seen quite commonly for occasionally bought products at a higher price range. A large cosmetics order, a specialist wine purchase, pet food etc. Essentially if you send enough money to hit this points level, you will receive money back or a discount on your next order.

Perfect for: larger spend and repeat orders

Reward Points (Retention focused)

A Tier based reward card which is a bit more versatile that the basic stamp card. It rewards customers with loyalty points which can be collected with each visit or purchase. After certain tiered levels are achieved, different rewards can be claimed, eg: collect 50 points and receive free dessert with your next main course.

Perfect for: Restaurants and most Retail Businesses

Discount (Retention Focused)

Discount cards are an old classic incentive. They can be tiered and given to different customers. Each time a card is used with a purchase, depending on the reward tier of the card, a discount on the services will be applied. This is often seen in petrol stations especially with trade accounts who show a discount card and pay less as part of the scheme.

Perfect for: VIP customers, partner businesses or Friends & Family

Membership (Retention focused)

Simple and effective. These are essentially used as membership cards. Customers can purchase or be allocated them to use as access to particular products or services. A perfect example are gyms or fitness studios. The customer purchases membership at the start of the month, gets allocated a membership card and the scan this each time they visit the gym to gain access.

Perfect for: Gyms, Spas, VIP areas of bars

Coupon (Acquisition Focused)

Coupon cards are a brilliant way to acquire new customers or clients. Simply load up a reward onto a card, get the potential customer to download the card via QR code or website link and then they can claim the reward when they visit or spend at your business eg, get a free coffee when you scan this card at our shop before the end of the month.

Perfect for: retail businesses of all kinds

Multipass (Acquisition focused)

Another useful acquisition technique. Multi passes are similar to coupons except they can be used multiple times or for multiple rewards that are usually redeemed on different visits. These could be emailed out at the start of a month and redeemed by customers at each visit throughout that month.

Perfect for: Garden centres, restaurants and fast food outlets

Certificate (Acquisition Focused)

A certificate or gift voucher can be purchased ahead of time or as a gift for someone else. The customer can then redeem it when they visit the business. Obviously these work really well on special occasions as Birthday presents or Christmas gifts. They can be purchased easily online or set up over the phone and the recipient just downloads the certificate to their phone and redeems it at a date and time that suits.

Perfect for: gifts for service businesses like hairdressers or Beauty Spas

How to Instantly AMPLIFY your

Customer Engagement

Without doubt, one of our most popular features is the ability to send unlimited push notifications directly to your customers and our Geo-location technology that can automatically reach out to you customers whenever they are within 100 metres of your business! Check out these cool features and how your business can use them below...

Loyalty Card PUSH Notifications

Imagine if, you could easily send out a message to a good customer of yours, directly to their mobile phone to wish them a Happy Birthday when their big day arrives?

Now, imagine that you could automate that well wishing message so that it goes out to ALL of your loyalty card customers on their Birthdays, without you having to do anything?

What if, along with the automated Birthday greeting you could gift them bonus 'Birthday points' on their loyalty card or a free product/ service next time they are in, to celebrate the occasion?

The Shout Blue Loyalty Card system allows you to do all of the above and more. Forget Birthdays for a moment, imagine telling all of your loyalty card customers about a new product or service, a promotion that you are running, an event that has been announced or even opening times during holiday periods - you can do all of that as well. You could even use our reporting tool to segment your top 10 customers and then send them some bonus points just to say thanks.

The possibilities for using this feature are vast, but the Kicker comes when you see the price - it's included absolutely FREE and unlimited on all of our plans.

GEO-LOCATION Notifications

Our Geo-location technology transforms physical shop or business premises into a sales and communications beacon for all of your loyalty card members. Anyone who has a digital loyalty card for your business in their phone and who comes within 100m of your business location will receive a pre populate message directly to their phone as a push notification.

Using an example of a coffee shop, on a Saturday morning they may have recieved in or finished baking a fresh tray of delicious brownies. What better way to let you customers know about them than to run a geo location push notification to their phone and invite them to stop by and grab one with a coffee.

The customer was in town shopping anyway with a friend and they hadn't decided where they were going to go for a coffee and cake - you've just made the decision easy for them and it all worked on autopilot whilst you went about your day as normal.

Substitute a coffee shop for a restaurant, clothes shop, gift shop, butchers etc. The Geo location notifications a game changing way to bring in quick business and the best bit is, I'll bet there aren't too many of your competitors using them!

Features & Pricing

What's included with every plan...

- Shout Blue Loyalty Card Builder Software

- Choice of 8 different types of Loyalty Card Promotion (see above)

- Card Template Pack (over 100 pre-designed card templates to choose from)

- Scanner App for you and your staff to add points to customers cards

- Custom Card Design interface to help brand your loyalty cards

- POS (Point of Sale) QR Code stickers and signage (delivered directly to you!)

- Training videos to allow you and you staff get set up asap

- FREE unlimited PUSH notifications

- Geo Location technology for your business premises

- PUSH automations allowing you to auto send messages to selected customer groups

- Sales Analytics dashboard to track how effective your card campaigns are going

- Report builder. Want to look at a specific metric over a set period? Build a custom report.

1 MONTH ROLLING PLAN

£149pm

Plus £100 Set up & Launch Pack fee

Pay as you Go. No commitment

  • Geo-Location Technology

  • Unlimited Push notifications

  • 101 Loyalty Card Template pack

  • Full 24/7 Tech Support

  • 'Launch Pack' inc POS materials, signs and stickers

  • Access to full training video library

  • Instant Access to system

  • Customisable Reporting to track your results

3 MONTH PLAN

£149pm

FREE SET UP & LAUNCH PACK

MOST POPULAR

Paid Upfront: £447, Free Set up & Launch Pack (SAVE £100), Commit for 3 months

  • Geo-Location Technology

  • Unlimited Push notifications

  • 101 Loyalty Card Template pack

  • Full 24/7 Tech Support

  • 'Launch Pack' inc POS materials, signs and stickers

  • Access to full training video library

  • Instant Access to system

  • Customisable Reporting to track your results

  • NO SET UP FEE (save £100)

ANNUAL PLAN

£124pm

FREE SET UP & LAUNCH PACK

Paid Upfront: £1490, Free Set up & Launch Pack (SAVE £100), Commit for 12 months and receive 2 months FREE (SAVE £298)!

  • Geo-Location Technology

  • Unlimited Push notifications

  • 101 Loyalty Card Template pack

  • Full 24/7 Tech Support

  • 'Launch Pack' inc POS materials, signs and stickers

  • Access to full training video library

  • Instant Access to system

  • Customisable Reporting to track your results

  • NO SET UP FEE (save £100)

  • 2 MONTHS FREE with Annual Subscription (save £298)

Frequently Asked Questions

1. How easy is it to set up the Shout Blue Loyalty program for my business?

Setting up your loyalty program with Shout Blue is incredibly simple. Most retailers are up and running in under 30 minutes. We provide an intuitive step-by-step setup guide, so you don’t need any technical expertise. Just sign up, customise your loyalty card design and rewards, and you’re ready to go. If you should require any help, we offer a complimentary one hour session with one of our customer retention specialists as part of all paid plans.

2. What types of businesses can benefit from Shout Blue Loyalty?

Shout Blue Loyalty is perfect for any retail business looking to increase customer retention and boost repeat business. Whether you own a café, clothing boutique, beauty salon, or any other type of retail store, our loyalty program helps you engage your customers and keep them coming back. It's ideal for small to medium-sized businesses that want to reward loyal customers, without the complexity of managing a traditional loyalty program.

3. How does the digital loyalty card work for my customers?

Your customers will receive a digital loyalty card that they can easily store on their smartphone. Every time they make a purchase, they can scan their card and earn points toward rewards. They don’t need to download any special apps - everything is web-based and convenient. Plus, they’ll receive automatic updates and reminders when they’re close to earning rewards, keeping them engaged and excited about visiting your store.

4. Will I be able to customise my loyalty program to fit my brand?

Yes, absolutely! Shout Blue Loyalty allows you to fully customise your digital loyalty cards and rewards to match your brand. You can choose your own loyalty structure (e.g., points for every purchase, visit-based rewards, etc.), set the rewards that fit your business (like discounts, free items, or exclusive offers), and design your loyalty card with your logo and colours.

5. Do I need any special equipment to use the Shout Blue Loyalty program?

No special equipment is required! Our system works seamlessly with your existing setup. You simply generate a QR code for your customers to scan when they visit your store, and all transactions are handled digitally. All you need is a device (smartphone, tablet, or desktop) to access your Shout Blue dashboard and manage your loyalty program. If required, we can supply you with a tablet to use for scanning the digital cards.

6. Can I track how well my loyalty program is performing?

Certainly. Shout Blue Loyalty provides real-time analytics so you can track the performance of your loyalty program. You can see how many customers are using it, how often they visit, what rewards are being redeemed,how much they spend and more. This data helps you make informed decisions to improve customer engagement, run promotions and grow your business.

7. How does Shout Blue Loyalty help me increase repeat business?

Shout Blue Loyalty encourages your customers to keep coming back by rewarding them for their loyalty. By offering them points or rewards for each visit or purchase, you create a strong incentive for them to return regularly. Automated reminders and personalized offers keep your business top of mind, driving foot traffic and boosting repeat sales.

8. Can I communicate with my customers through Shout Blue Loyalty?

Yes! You can send automatic notifications and personalised messages to your customers directly through our system. Whether it’s a reminder to redeem a reward, a special promotion, or a thank-you message, you can keep your customers engaged and connected to your brand, increasing their likelihood of returning. Oh and if you do send push notifications do your customers it's also worth noting, that they are completely free.

9. How much does it cost to use Shout Blue Loyalty?

We offer affordable pricing designed to fit businesses of all sizes. Our basic loyalty package includes everything you need to start building customer loyalty. Pricing details are available on our pricing page and we currently have three price categories for you to choose from.

10. Is there a contract or long-term commitment?

No, there’s no long-term commitment required. You can choose a month-to-month plan, and you’re free to cancel anytime if you’re not satisfied (but we’re confident you’ll love the results!). Alternatively, if you would prefer to commit for a longer period (most of our clients do!) for a discounted rate we offer that as well.

11. Can I integrate Shout Blue Loyalty with my existing systems?

Shout Blue Loyalty works as a standalone solution, meaning you don’t need to integrate it with other systems to see the benefits. However, it can easily complement your existing customer relationship management (CRM) tools, email marketing systems, and social media platforms for even more effective customer engagement down the road.

12. Will Shout Blue Loyalty work for multi-location businesses?

Yes! If you have multiple store locations, Shout Blue Loyalty can be set up to track loyalty for each location while offering a unified experience for your customers. You can set up location-specific rewards or track performance across all stores from one centralized dashboard.

13. What kind of support is available if I need help?

We pride ourselves on offering excellent customer support. If you need assistance setting up or managing your loyalty program, our dedicated support team is available via live chat, email, or phone. We’re here to help you succeed, and our resources include a help center with tutorials, articles, and videos to guide you through every step.

14. Can I use Shout Blue Loyalty to run special promotions or campaigns?

Yes! You can use our platform to run special promotions or seasonal campaigns, offering double points, exclusive discounts, or bonus rewards. This allows you to keep your customers engaged year-round and give them extra incentives to visit during key periods like holidays or sales events.

15. How secure is the Shout Blue Loyalty platform?

We take data security seriously. Shout Blue Loyalty uses industry-standard encryption to protect your customers' information. You can rest assured that all customer data and transaction records are secure and compliant with data protection regulations.

16. How do I get started with Shout Blue Loyalty?

Getting started is easy! Simply sign up using the checkout above, customise your loyalty programme, and start engaging your customers right away. You’ll see just how simple it is to build customer loyalty and drive repeat business. If you have any questions along the way, our support team is here to help.

If you can't find the answer you're looking for just use the chat box to the bottom right or if you would like to book a call to discuss our services, click the button below...

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